Sometimes It’s the Small Things that Matter Most
in Jul 15, 2019
In building customer loyalty, one of the first things that comes to mind is the customer experience. Many businesses focus on the overall experience and end up missing small things which detract from the customer experience and can even drive people away. Perhaps the bathroom was dirty, or the water cooler was empty. Or it could be something at the dealership which is not quite as obvious – such as emails. What? How[…]