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Tag: automotive loyalty programs

Maximizing Your Customer Loyalty – The Four Types of Loyalty

By Editor

Dec 22, 2021

Customers will exhibit various versions of customer loyalty depending on their buying habits. Whether we are playing the role of retailer or the role of the consumer, we understand this foundational principle. It is, in many ways, the basis for the dealer’s desire to understand our clientele. Understanding individuals’ buying habits helps us become better[…]

Dealership Loyalty Over The Holidays

By Editor

Driving Retention Blog

Nov 24, 2020

It’s beginning to look a lot like the holidays. In retail, that typically means an upsurge in business, even with all the challenges associated with the Covid pandemic. In the automotive industry, the sales department typically finds consumers buying vehicles for their loved ones. And the service department sees an upsurge in[…]