Increase dealership PVR PRU on every vehicle sold with Profit Builder. This unique technology based, dealer administered sales incentive program is designed to accomplish two main objectives that both affect a dealership’s profitability more than any other business element within your store. That being, discounting and long term customer retention.
Profit Builder is the new technology in the form of a customer incentive program. The concept is simple: replace the typical cash discounts given in everyday customer negotiations with your own form of internal dealer currency. This currency acts like a store credit which is only good on future purchases within your dealership or group of dealerships. You are in full control of where and how much currency can be issued and redeemed. Profit Builder is completely automated and fully integrates with your accounting and DMS systems.